Tourism websites have one overriding job: turn an idle browse on a phone into a booking before the visitor's attention drifts to the next holiday let in the search results. Most of the work is photography, mobile speed, and a booking flow that does not break on the third tap. Over the years we have built websites for self-catering accommodation, dance holidays, escape rooms, food businesses and town events across Devon and as far afield as the Costa Blanca and Ibiza. This is a tour through those builds.
Cranmore Lodge — Torbay self-catering, Paignton
Cranmore Lodge at cranmorelodge.co.uk is a self-catering property in Paignton — Torbay tourism at its most familiar, the kind of accommodation that gets booked one season ahead by repeat customers and discovered every spring by new ones. The site is built around photographs of the property, a clear availability and rates section, and a direct enquiry form so the booking conversation does not have to start through a third-party portal. Direct bookings keep more of the revenue with the owner and let the relationship with the guest start before they arrive.
Newton Abbot Town Carnival
Newton Abbot Town Carnival at newtonabbotcarnival.org.uk is one of the genuinely community projects on our books — a straightforward site for the Carnival Committee to publish dates, route maps, the procession running order and the call for floats. Carnival sites need to do almost nothing for fifty weeks of the year and then carry a sudden flood of traffic in the run-up to the event. Static-friendly architecture and modest hosting is exactly the right answer; over-engineering kills these projects.
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Contact HereDartmoor Woodfired Pizza
Dartmoor Woodfired Pizza at dartmoorpizza.co.uk is the kind of small Devon food business that has grown on Instagram and needed a real website to anchor it. Wedding and event bookings, festival pitches, the regular weekly stops — all of that lives on the site, with the social feeds doing the discovery work. Tourism-adjacent food businesses do well with a simple gallery-and-booking site and a hard "where will the oven be next" timetable that visitors can check on a phone.
Escape Rooms Beverley — FareHarbor integration
Escape Rooms Beverley at escaperoomsbeverley.co.uk is a Yorkshire client rather than a Devon one, but the build pattern is worth noting. The site integrates with FareHarbor, a third-party booking system that handles slot capacity, deposits and the operational side of a time-slotted attraction. Embedding FareHarbor into a WordPress site through Divi gives you the customer-facing benefits of a custom design with the operational reliability of a dedicated booking platform — a useful pattern for Devon tourism clients who run anything time-slotted (boat trips, axe-throwing, escape rooms, distillery tours).
Critical Fish and Graffiti Events — arts and creative events
Critical Fish at thecriticalfish.co.uk is an arts project supporting Hull's post-City of Culture creative ecosystem. Graffiti Events at graffitievents.co.uk runs creative events in the south-west. Arts and events websites have a particular tonal challenge: they need to look like they belong to the work without becoming so wilfully different that they fail basic usability tests. The trick is to keep the layout calm and let the imagery do the cultural work.
Villa La Marina — Costa Blanca holiday let
The international holiday-let piece on our books is Villa La Marina at villalamarina.co.uk — a Costa Blanca villa whose owners are UK-based and wanted a UK-domain site that would attract British holidaymakers directly rather than only through Airbnb or Booking.com. The same direct-booking case as Cranmore Lodge, with the additional consideration that the audience is searching from the UK while the property is in Spain. The site is in English, the booking flow lands in a UK inbox, and the property speaks for itself once the photographs load.
Ibiza Trance Event — a multi-year holiday brand
Ibiza Trance Event at ibizatranceevent.com has been a multi-year client. The site started in 2020 as the home for an annual trance-music holiday in Ibiza. Lockdowns shifted the schedule and we refreshed the site in 2022 for what was announced as the final event. The story did not quite end there: the organisers brought the event back for 2023 ("re-loaded"), and we updated the site again. That is a useful pattern in itself — a long-running events site that has had to handle "this is the last one", "actually it's not", and a couple of full visual refreshes without losing search position. WordPress with Divi makes that kind of evolution easy because the content survives the design changes.
What tourism and event businesses need from a website
A few patterns run through all ten of these projects. Photography first. A holiday let or event sells through pictures — they need to be big, sharp and load fast. A direct booking path. Whether that is a built-in form, FareHarbor or Stripe, the visitor should be able to commit without leaving the site. A simple "next dates" or "next available" component. Tourism visitors are answering a date question, not a brand question. Mobile UX that works on a beach. Small fonts, fragile dropdowns and pop-ups that block the close button all kill bookings. Strong local SEO. "Self-catering Paignton", "wedding pizza Devon", "carnival Newton Abbot" — these specific local terms drive the right traffic. Multilingual when the audience requires it. Costa Blanca and Ibiza properties marketing to UK guests need British English; properties marketing wider need a translation strategy.
If you run a holiday let, a tourism business or a Devon event and the website is starting to look its age, we are happy to look at it. Sites from £250, with a £300 per month retainer that covers hosting, security, content updates and seasonal campaigns. Call or WhatsApp 07887 988780.